The challenge

 

As we (Etiket) grow and expand we don't want to invest in massive office spaces. We rather want to operate from smaller more nimble units spread over a wider geographic area. 

 

The approach

 

We created our own Coffee Shop Brand called At Work. Through a cohabitation and collaboration model, Etiket will be able to have agency space from where we are able to service our clients in each of the At Work coffee shops.

 

 

Each At Work shop will be designed with agency-cohabitation in mind. In other words, each coffee shop will have the infrastructure required to run a small creative studio from its premises: it will be a creative space with good internet, space for creatives to work from, space where clients can be met, space where presentations can take place – all while serving coffees and simple meals to the surrounding business community.